Website Design Pricing Q & A

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William asks…

Website Design Pricing?

My friend is running her own custom made ladies bag business and wants me to create a website for it. she has little over 30 products, so i am guessing 30 pages just for the products. she has a PayPal account and i am going to include that on a website as well so people can shop from her page. She wants to know how much i will charge her. Any ideas and comments are welcomed.

Summer answers:

Websites are a labor of love. We won’t touch a project without an appropriate quote — and that i would expect to have basic html/css/php/includes, but maybe 5 pages max.

If this is going to need programming/scripting — as well as working with some sort of platform that paypal is providing, on top of 30 pages… You’re definitely going to want to use includes on that.

Sandy asks…

Is my website layout and graphic design pricing okay?

I have been invited to take part in designing the layout and graphic design for someone that wants to create a website that has similar features to the ones found on the myspace website.

I’m going to charge

$18,000 for layout

$10,000 for graphic design and

$17,000 for flash animation.

Is this pricing okay because its going to be used world wide by everyone! Please help, thanks.

Summer answers:

I hope you have one impressive portfolio.

Maybe you might want to consider a much lower price and a percentage of profits.

You could come out much better in the long run.

Joseph asks…

Website design prices, am I getting a good deal?

I have a website being built. The company is charging me $3100, users are able to fill out a profile and add certain things to my website database that is searchable by other users. I think I’m getting a good deal, but I’m also affraid the price might be too low and the website might turn out bad. Any thoughts?

Summer answers:

If its just a profile and search engine then that seems high. I don’t know might be that I’m a web developer myself so it seems steep, might be fair.

Nancy asks…

What is a good price for website design?

I am wanting a website designed very basic a about us,contact us,and a gallery,homepage no shopping cart what is a fair price for this

Summer answers:

A good price for website design depends on many factors:
Most people are obviously not professional website designers so they only see the front end visual look of website design and usually do not think about Search Engine Optimization (SEO) – getting high search engine rankings for their website. The first priority should be Search Engine Ranking, then visual appearance. Why is high search engine ranking important? Because you could have an awesome website visually, but if it ranks on page 100 of the search engines then only you will get to enjoy it unless you are sending direct links to people to come visit your website.

1) How much of the work are you willing to do?
– If you are going to do your own original content copywriting then that would lower the price of the website design.
2) Do you already know the design concept and layout that you want?
– If you already know the graphic design concept that you want then that will lower the price of the website design.
3) Will you do the Search Engine Optimization (SEO) yourself?
– If you offer to do your own Search Engine Optimization (SEO) that will lower the price of the website design.
4) Will you maintain your website on an ongoing basis?
– If you are willing to manage your website then that will lower the price of website design. Also if you are providing your own web hosting that will lower the price of website design.

I see that someone else suggested that you should choose a CMS website platform. I totally agree both personally and professionally. WordPress is currently ranked as the #1 open source CMS website platform so it’s a no brainer on which CMS platform to choose. I am a professional website designer among other things and one of the reasons I build most of my websites on the WordPress CMS platform is because once I’m done with the visual stuff and coding I can hand the website over to the owner and they can handle everything they need to do with their website without any further assistance from me.

So the bottom line is if you are willing to do some of the work yourself and manage your own website, then you should be able to get a much better website design price.

Cost for a WordPress website if you do all of the work yourself = $70 a year for web hosting, $10 a year to buy your website domain name, WordPress itself does not cost anything = FREE!, WordPress Themes are FREE! So the do it yourself WordPress way will cost you less than $100.

If you want someone to customize a WordPress Theme for you (visual graphic stuff or coding) that will run you anywhere from $300-$700.
If you want someone to write your original content copywriting that should cost around $100-$200 a page.
If you want someone to SEO your web pages that costs about $100 per page.
These are middle market or somewhere in the middle prices anyway for a professional.
More expensive website designs include embedded Flash. Flash AS3 coding can be very time consuming compared to HTML and PHP coding so you will end up paying a lot more if Flash is involved in the website design.

If you get an honest professional website designer you should ask to get a break down on the hours of each part of the website design process. I can personally design and configure a WordPress website in about 10 hours – that’s the easy part and the least time consuming part of website design. Original copywriting requires research and SEO requires research and of course actually doing both of those things takes a lot of time. A typical 10 page website fully SEO’d and all original copywriting takes me around 10 days or 100 hours – that includes all the bells and whistles visually and backend coding as well as writing and SEO. So if you do the math and you’re paying the website designer to do all the work at let’s say $10 an hour, then that would be $1,000. This is for a “real” website that has been completely done for you not a pretty design graphic with no substance that you will find on page 10 of Google. More realistically I would expect that a pro would charge minimum $25 an hour. Once again if you are going to do the bulk of the work after the website is designed then the cost could then be as low as just $250 for just the actual website design itself (10 hours x $25 an hour).

I am no longer taking on any more new clients, but when I was I would interview them first to see if they were serious about making money. My websites are designed to do 2 primary things – achieve first page Google rankings and to make money. Occaisonally I make an exception and just build the core website and do the visual design if I feel that the person who wants the website is really going to do the ongoing work. Several of my website designs have never had any work done on them after I did my part and this bugs me personally so I don’t usually bother offering that service anymore.

Anyway samples of the websites we have designed can be found in our portfolio. They range in price from a $450 WordPress websites to a $29,000 dollar website

If you just need a personal website or just a for fun website you can get a free site at or Hope this info was helpful.

Mark asks…

Where can I find the best price and service for small business website design?

I run a small company and need a simple 5 page but yet a very professional looking website. I looked at some of the web design companies and the sites they design for the price is not up to the mark.

Any suggestion?

Summer answers:

Well, we develop web sites that start around 1k.


John asks…

recommendations of reasonably priced flash website design in australia?

Hi im after a flash photography website designed that i could hopefully update afterwards myself in australia have done a yahoo search & found a few firms priced $700-$2500, looking round the $500 ish mark if available any1 know any firms or people in Oz round this price?

Summer answers:

I would personally check out our templates page You can buy a website from there for around $70. The issue is you will need it customized, and it is not updatable by yourself. The problem is that flash is not easily updated… You have to know flash in order to update the site.

There are regular galleries without flash that are nice and can be updated by persons without knowledge.

James asks…

Website design?

i am a fairly new website designer. I have created my own site, and have found a new client. I am unsure about the pricing. I am unable to do the site for free but I dont want to alienate them…
what would be a sensible cost for a 3 or 4 page site, plus the designing of a few graphics potentially?

Summer answers:

Somewhere around $35 per hour is both respectable and affordable to your new customers.


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